Second, the impact on inventory: In the production process to make new computer’s logistics works correctly, company needs to set up warehousing and product distribution centers among the different levels of supply chain. Therefore, the company usually should calculate a shortage of inventory cost and inventory cost of new computer, so that can select the appropriate scientific approach to manage.
Third, the impact on marketing: In the environment of supply chain management, the value of new computer’s high-tech, high-performance and high function can be reflected only on the chain of marketing management (Robert M. Monczka, 2008). Therefore, the new computer’s sales channels need to have some innovation.
4.3 The different innovation categories that the product went through during its lifecycle
Introduction stage: during the introduction stage, a computer is still being fine-tuned and its design is undergoing revisions based on evolving customer feedback and evolving preference.
Growth stage: the computer design begins to stabilize during the growth stage. The unit cost starts decreasing, sales of computers start increasing rapidly, and the firm starts generating additional profits.